Images, advice and digital journal
- Childlife contains three parts: documentation of pictures and memories, the parenting check that gives you tips and advice, but also the journal where you can document weight, height and vaccinations. Perfect if you forget or lose the BVC book, which is very common.
Emma's team also includes Per Möllborg, a consultant in pediatric health care, who provides quality assurance and helps develop advice and recommendations.
Startup at the incubator
The idea behind Childlife was born several years ago and when Emma decided to invest, she applied to the incubator at Innovatum Science Park to get advice and help with the business issues. The business developers saw great potential in the idea and Childlife is now a startup in the incubator.
- Childlife stands out among the apps available on the market today and fills a confirmed need among both parents and children who want to share pictures and milestones from growing up. "Emma has managed to build a strong team with a pediatric consultant and two in-house developers. This makes them agile in their development, which is necessary to succeed as an app company," says Frida Jägerbrand, who is an entrepreneur herself and the company's business coach at Innovatum Science Park.